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The Best SEO Plug-ins for Content Management Systems
The most popular Content Management Systems give us an unprecedented platform for publishing and organising content online. Today, the likes of Drupal, Wordpress and Joomla have become obvious choices for a CMS within the tech community but at the beginning, many CMS’s were not so SEO friendly. This of course wasn’t a problem, until people realised that search engines were the best and most cost-effective way to promote and publicise one’s website.
Soon, people recognised that some of those user friendly CMS software packages were not creating user friendly pages for search engines and, that their content was not ranking well in Google, or worse, not being indexed at all.
However, it wasn’t long before people started to develop plug-ins for these various content management systems, leading to a boost in the quality of search engine optimisation. The market is now awash with plug-ins, some great, some not so great, but after trawling through them for you, here are our picks of the best SEO plug-ins out there for Drupal, Wordpress and Joomla.
SEO Plug-ins for Drupal
This plug-in allows you to give individual Drupal pages a number of META tags - improving your ability to rank well for your chosen words. Concentrating on keywords and description with regards to your nodes (a node is a piece of content in the Drupal framework) is a great way to optimise your site and this plug-in is the perfect tool to help you do that. Remember, every page on your site needs a friendly URL (with relevant keywords), a unique page title, page description and keywords as a minimum.
This plug-in is fairly self-explanatory apart from the fact that many people get confused when talking about the word “title”. Here we are talking about the title that is found at the top of the browser, in the HTML head inside the <title> tag, not, the title of the content. This plug-in gives you granular control over the page title meaning you can set patterns for the structuring of your titles and have page titles and content titles which are different. This type of page title is what is used on search engine result pages and by using this plug-in you should see a nice uplift in your SEO results.
This module helps you create nice search engine friendly URLs. If you don’t want to, or can’t manually specify the path alias from the various kinds of content on your site, then this is the plug-in for you. Pathauto automatically generates path aliases for nodes, categories, users etc. based on a pattern system that you can control – basically you oversee everything while Pathauto does all the work.
Even people who are not very SEO-savvy have usually heard of Google Analytics so this is the ideal plug-in to automatically add the web statistics tracking system to your website. The module allows you to add lots of statistics features to your site, including the ability to track certain users, roles and pages and even site search support. You’ll need to create a free Google account to use this.
Having a sitemap of your site is vitally important to search engine optimisation. A sitemap is easier for search engines to crawl and can make a significant difference to your search engine rankings and your rate of indexation and crawling, especially if your site is Flash-heavy. This plug-in creates a sitemap which can be automatically submitted to search engines like Google and Yahoo without you doing a thing.
SEO Plug-ins for Wordpress
SEO Friendly Images
A great blog is one that interests the reader visually as well as intellectually, and pictures are a great way to do that. However, if you do not optimise pictures in the right way then search engines cannot pick them up – here’s where this useful plug-in comes into its own. SEO Friendly Images automatically updates images with an ALT (which acts as a description for your image) and TITLE (which is what appears when you hover your mouse over the picture). This plug-in is great for optimising your blog without compromising on your content.
Social bookmarking is vital to your blog – the perfect way to spread your content and get what is basically, free advertising. That’s why AddToAny is a must-have edition to your Wordpress blog. This plug-in helps your readers share, save, email and bookmark your posts on over a hundred social bookmarking and sharing sites. The menu even orders the different sites with the ones that your readers use the most at the top, by using their browser history – pretty clever, eh?
This plug-in makes link exchanging a breeze. It installs a small module on your blog where other bloggers or webmasters can easily submit a link ready for link exchange. The plug-in will then spider the person’s website or blog for a reciprocal link and there you have it – a fruitful link exchange without any effort.
Google XML Sitemaps
Just as in Drupal, we cannot stress how important a sitemap is for good SEO, and with this plug-in doing all the work for you, there’s no excuse not to have one. This plug-in automatically creates a sitemap compatible with Google, Bing, Yahoo and Ask making it infinitely easier for search engines to crawl your blog. It also alerts the search engines when you create a new post and with options to tweak and customise the sitemap, there really isn’t any reason why you shouldn’t use this!
All in one SEO Pack
Now if that’s all a bit too much for you and you’re looking for a quick, easy, all incumbent answer then this is the plug-in you need. Working as an overall SEO plug-in this little box of tricks is your one-stop-shop for SEO. It automatically creates META tags, optimises your post and blog titles for various search engines and helps to avoid you creating duplicate content. It also has manual options so you can include your own keywords, titles and descriptions for each post on your blog. The only thing this plug-in doesn’t do, is make the tea, but you’ll have so much more time on your hands after using this, you won’t mind making it yourself!
SEO Plug-ins for Joomla
Again, this plug-in is all about creating a sitemap that can be submitted to all the search engines. It can show everything from the menu structure and content to the categories and sections and can even create a Google sitemap list.
This plug-in does exactly what it says on the tin – redirects your domain to one domain so that only one version of your site is indexed, e.g. http://analyticsseo.com can be redirected to http://www.analyticsseo.com. This means no duplicate content and higher rankings!
This plug-in makes it easy to manage and customise your browser titles, meaning that creating SEO friendly titles is a piece of cake. It also accepts an optional site name to use in your titles.
One of the more popular plug-ins for Joomal, SEOSimple will automatically produce META data based on the content of your page or let you create your own META data manually. You can even customise the META data for individual pages, making this plug-in, a must have for Joomla users.
JoomSEO has a real plethora of features (too many to mention here) but the important bit is that it will make the content on your site markedly more search engine friendly – what more could you want?
So, there you have it, plenty of plug-ins to keep you occupied, whatever content management system you use! Go try them for yourself and before long, you will start seeing the difference a few small additions can make.
Of course if you’re looking for a complete, hosted, SEO management tool then look no further than Analytics SEO.
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